Lee Diamond Travel Logo Design
The concept of this design cleverly alludes to being on a tropical island, which is well represented by the “L” looking like a palm tree. To promote traveling, the hand lettering in the design represents since of freedom.
A strong color scheme makes this logo memorable and easy to reproduce. The purple color was preferred because it represents royalty and peace conveying a sense of contentment, while the blue creates the mental focus of traveling through the air and across the sea.
Client: Leye Diamond Travels
Category: Branding/Logo
SERVICES & DELIVERABLES
• Art Direction
• Brand Identity Development
• Copy Writing
• Creative Direction
• Graphic Design
• Illustration
• Project Management
